The institutions definitely understand the model. They understand where we’re going. And I think that we’ve mmoney there in record time. MoviePass recommended on Twitter that users wait for a resolution or use e-ticketing, which it said had not been affected. When you sign up for MoviePass, they’ll send you a MasterCard in the mail with their branding and your. This card is connected to your account, which you maintain with a smartphone app. The service has been super unprofitable so far. The hoq venture is doed a huge bet. What’s the crux of that bet? In a word, data. On the same day that MoviePass slashed their movispass, they announced that a controlling share in the company had been bought by Helios and Matheson, a data analytics company. For MoviePass to be truly sustainable in the long run, it’s going to need ironclad partnerships on pretty much every level. In addition, MoviePass announced they would begin acquiring and distributing films themselves ...