Just Business Videos

This story appears in the September issue of. Franchisors are pretty upfront about what it’s going to cost to get you into their systems. They happily outline franchise fees, royalties, marketing requirements and grand-opening costs, and they can ballpark figures for potential franchisees on everything from the amount of printer paper they’ll go through each month to the best deals on neon signs. But franchisors are bashful when it comes to talking about how much moolah franchisees can actually earn running their businesses. This reluctance makes sense to a certain extent. Instead, franchisors direct candidates to their Franchise Disclosure Document FDDthe detailed prospectus they are required by law to give to interested investors. Item 19 of the FDD details the financial performance of the franchise and offers nake snapshot of the average revenue a franchisee makes.

Imagine if from the moment you graduated college, you landed a plum corporate job that bht just enough to keep mkae motivated, but not enough to enjoy your freedom. This is the problem that plagues my friend, Lyndon. Lyndon just turned 30 and is having a mid-life crisis. All Lyndon ever thinks about is being a National Geographic nature photographer. Every single vacation is planned around some remote destination that takes two days to reach, and therefore another two days to return. Yet as a consultant, Lyndon is at the mercy of his clients. Instead of traveling to Mt.